Kris Aquino tops the 2008 YES! magazine’s Top 20 Celebrity Endorsers. Ranking is based on the most money earned by the celebrity endorser. What is surprising is the six degrees( or even closer) of separation in the Top 20 Celebrity Endorsers, like mother and daughter Sharon Cuneta and KC Concepcion; former husbands and wives, Movie Queen and now Batangas Governor Vilma Santos and OMB Chair Edu Manzano, not to mention former wife Maricel Soriano; brother and sister Richard and Ruffa Gutierrez, among others, such an interesting mix..Here is the rest of the Top 20 Celebrity Endorsers of 2008:

1. Kris Aquino - 22 tri-media endorsements
2. Sharon Cuneta - 5 tri-media endorsements
3. Marian Rivera - 25 tri-media endorsements (tied with)
KC Concepcion - 9 tri-media endorsements
4. Aga Muhlach - 6 tri-media endorsements
5. Piolo Pascual - 15 tri-media endorsements
6. Judy Ann Santos - 24 tri-media endorsements
7. Vilma Santos - 4 tri-media endorsements
8. Robin Padilla - 5 tri-media endorsements
9. Richard Gutierrez - 9 tri-media endorsements (tied with)
Maricel Soriano - 7 tri-media endorsements
10. Dingdong Dantes - 9 tri-media endorsements
11. Dawn Zulueta - 7 tri-media endorsements
12. Lucy Torres-Gomez - 10 tri-media endorsements (tied with)
Angel Locsin - 11 tri-media endorsements
13. Manny Pacquiao - 9 tri-media endorsements
14. Sarah Geronimo - 10 tri-media endorsements
15. Lea Salonga - 4 tri-media endorsements
16. Edu Manzano - 10 tri-media endorsements
17. John Lloyd Cruz - 8 tri-media endorsements
18. Toni Gonzaga - 8 tri-media endorsements
19. Anne Curtis - 5 tri-media endorsements
20. Ruffa Gutierrez - 7 tri-media endorsements

Because of so many complains on the results, particularly from Angel Locsin fans, YES! Magazine through Summit Media President Ms. Lisa Gokongwei-Cheng, answered the hullaballoo:

“I have spoken to Ms. Maglipon, our Editor-in-Chief, and this is how they computed for the results. They actually counted the number of endorsements that Ms. Locsin has 12 active endorsements and then asked around the industry about her talent fee. The YES! team then multiplied the number of endorsements versus the rate card in order to come out with an annual number. Please read YES! and tell us if we got the number of endorsements wrong. If you can give us facts, we will definitely print your letter and admit our error.”

To know more about the List and many other celebrities, grab a copy of the October 2008 issue of YES! Magazine, with Dawn Zulueta on the main cover, available now in your favorite magazine stands and bookstores.

Check out the photos! This is the controversial fashion event this season, the Samsung Metrowear Presents Aspirer of Randy Ortiz. In the said event, it can now be said, the controversial confrontation between Kris Aquino and Charlene Gonzales - Muhlach happened. Refer to my earlier blog entry for the details. Anyway, Kris Aquino allegedly said to Charlene Gonzales, “pa-star ka!” four times. To which Kris Aquino - Yap said she was just joking and she was sorry she cracked a joke at someone who is not a close friend and who did not get her joke. Allegedly, Charlene Gonzales waited until after the fashion event to confront Kris Aquino saying, “Kris, do you have a problem with my dress?!” and within the earshot of Ruffa Gutierrez, Phoemela Barranda, Claudine Barretto, among others (kaya kumalat ang tsismis!). Charlene Gonzales - Muhlach has not issued any statement regarding the incident while her mom Elvie Gonzales had, saying may it serve daw as a lesson for everyone, choose the person you will crack a joke with.

And contratry to earlier reports, Designer to the Stars, Randy Ortiz, denied that there was a color motif to the said event. BUT, judging from what Kris had known, there was a color motif. Evidence is that as earlier reported, Randy Ortiz made 3 different designs for the 3 Philippine Showbiz notables, Kris Aquino-Yap, Lucy Torres-Gomez and Charlene Gonzales-Muhlach. While Kris Aquino and Lucy Torres were of the same color of glossy silver black with same style/design, Charlene Gonzales wore the same design but in dark baby blue! Check the photos..

An alleged confrontation between Kris Aquino and Charlene Gonzales happened at the Metro fashion show by Randy Ortiz. Randy Ortiz allegedly made a gown for Kris Aquino, Charlene Gonzales and Lucy Torres-Gomez for the Metro Fashion event. Randy Ortiz is suppose to make three different creations/designs but of the same color. When Charlene Gonzales arrived, Kris Aquino was surprised that Charlene Gonzales was wearing a Randy Ortiz creation but of a different color than was conceptualized. Kris Aquino allegedly said something like, “Ay, gusto mo’ng magpa-star no?

To which Charlene Gonzales allegedly replied, “Bakit, pangit ba?

“No, maganda naman. Hindi mo lang sinunod ‘yung motiff, ” Kris allegedly replied.

Apparently, this did not sit well with Charlene Gonzales but waited until after the fashion show, and confronted Kris allegedly saying, “Kris, do you have a problem with me?

Kristeta allegedly replied, “No, it was was just a joke!”

To which, Charlene allegedly said, “Hindi e! I think you really have a problem with me!”. Tetay allegedly just kept quiet. (More than unlikely!)

And after which, Charlene allegedly told her husband Aga Muhlach about the incident and Aga Muhlach was reportedly fuming mad at Kris and allegedly said, “Kris, you don’t know me when i’m angry!” to Charlene.

And the said Kris Aquino and Charlene Gonzales confrontation was reportedly witnessed by Ruffa Gutierrez, Claudine Barretto, Bea Alonzo and Phoemela Baranda.

My take. I don’t think so. Nice try. Charlene Gonzales and Aga Muhlach are much nicer than that and would definitely not react like that and especially to Kris Aquino. Kris Aquino may have been dissed for allegedly saying so many tactless things but i highly doubt this incident. If ever it took place, some things said may have been exaggerated.

Update:

Kris in a text message sent to TV Patrol World said that her mistake was that she cracked a joke at someone who is not close to her. Also, the Kapamilya, Deal or No Deal host recalled the issue between her and Charlene about the cancellation of the latter’s weekend program.

“Di ba nga when her show in ABS was cancelled, ako’ng napagbintangan na dahilan and I already answered na di naman ako nagkaroon ng weekend show. Obviously, she doesn’t like me and my mistake was I gave her another reason to dislike me. Iniintindi ko na lang. I joked with the wrong person, so I apologized right away.”

Photos of the Randy Ortiz fashion show here.

Ruffa Gutierrez celebrated her 34th birthday recently, and she celebrated it in 2 fabulous bashes. The first was on June 21, in Blue Leaf, Taguig, where Ruffa hosted a chic and fabulous party for 200 guests. It was a gift from Dr. Vicki Belo of BeloMed as Ruffa is its newest endorser. The who’s who and the controversial of Philippine Showbiz attended the event, including stars from the warring networks of GMA nad ABS-CBN. Angel Locsin and Richard Gutierrez had an animated banter. Richard Gutierrez arrived with leading lady KC Concepcion. Sunshine Cruz was in attendance, minus husband Cesar Montano, in a revealing outfit. Rufa Mae Quinto almost bumped into the couple Jessa Zaragosa and Dingdong Avanzado. Anne Curtis and Sam Milby were almost glued to each other. Several celebs were also spotted such as Ruffa’s bestfriend Donita Rose, brother and Pinoy Idol host Raymond Gutierrez, Marvin Agustin, Geneva Cruz, Rachelle Alejandro, John Estrada and partner former Ms. Earth Priscilla Mereilles, Richard Gomez and Lucy Torres-Gomez, Agot Isidro with hubby Manu Sandejas, etc..It was a glittery glittery night indeed…

And then yesterday was Ruffa’s actual birthday, and she celebrated it with a so-called Spa day in Philosophy Spa with friends Pops Fernandez, Phoemela Barranda, Donita Rose, Ana Roces, Ms. Girlie Rodis, among others, don’t ask me where was Gretchen Barretto, lol….food was catered by Margarita Fores (Cibo,Pepato) and cupcakes from Sonja’s Kitchen.

And speaking of Gretchen Barretto, she allegedly blamed Ruffa’s secretary who is the one who revealed all that happened in the Dusit Hotel credit card issue.

Photo Credits: MJRodis