Alfie Lorenzo, manager of Judy Ann Santos is fearful that the Meralco ad may backfire on his talent, Judy Ann Santos. Alfie also thinks that the ad is a demolition job on Juday, so that the wrath of the Filipino people on Meralco will now unnecessarily pass on to Juday. “Hindi ko alam iyan. Hindi ako kinausap. Kasi paalis na sila Juday noon nung nag-text na lang yung secretary niyang si Jane. Sabi niya, may humabol pong komersyal. Pabaon daw sa Europe (I don’t know about that. I was not informed. Judy Anne’s secretary sent me a text message saying that she was asked to do one last commercial before she leaves for Europe),” Alfie Lorenzo speaking on dzBB with Mike Enriquez.

Alfie also said that Judy Ann’s acceptance of the deal would actually work against her, saying the commercial was really meant to bring down her image. “I think its part of the demolition job. I think bahagi iyan ng demolition job against Judy Ann Santos.”

Lorenzo explained that the creators of the commercial, which is being aired over television and radio, signed Judy Ann for the advisory because they believe that she could “soften the anger of the people.”

“Iyong galit ng mga tao sa Meralco, baka naman sa kaniya mapunta at magtagumpay na sila na mapabagsak si Judy Ann, so may pag-asa na silang mapasikat ang ibang artista nila,” he explained.

“Of course. Ibigay naman natin ang side niya (Let’s give her a chance to air her side).” Alfie also planned to go to Europe but has been getting a hard time following her to Europe because “people have been trying to block my VISA.”

But despite the Meralco by Judy Ann Santos infomercial explaining the process of system loss, Alfie admits he could not grasp the concept of Meralco’s side of charging good standing and paying customers system loss.

“Si Juday na nga ang nagpapaliwanag, eh hindi ko pa rin maintindihan.”